COLGATE – Promoter Activation
Objective
Idonneous is responsible for managing the oral care category across 380 MT/GT stores through Promoters.
Services
In-store Modern & General trade activity across 610 outlets pan India.
Period
March 2012-Till date
Role & Responsibilities of the Counselor
- Sales promotion through Tablets
- Communicate the product benefits
- Engage with the Shoppers
- Selling of focused SKUs
- Collate consumer database
- SKU wise sales