COLGATE – Promoter Activation

Objective

Idonneous is responsible for managing the oral care category across 380 MT/GT stores through Promoters.

Services

In-store Modern & General trade activity across 610 outlets pan India.

Period

March 2012-Till date

Role & Responsibilities of the Counselor

  • Sales promotion through Tablets
  • Communicate the product benefits
  • Engage with the Shoppers
  • Selling of focused SKUs
  • Collate consumer database
  • SKU wise sales