Idonneous is responsible for managing the merchandising, visibility and Sale of Pedigree and Whiskas with 115 resources across 3000 MT Outlets Pan India.

MT and GT, Promoter and Merchandiser activity for pet care category.

Feb 2022 onwards

• Engage with the Shoppers and detail the entire range of Pet care product portfolio.
• Daily Store coverage as per PJP.
• Target maximum Unpaid Displays and maintain paid Displays.
• Induce sampling/trials with smaller packs.
• Responsible for selling and maintaining the SKUs across the category.
• Track Sales of all SKU’s.
• Maintain brand block/Visibility Assets for the month. •