Detailing and seeding chemist outlets across 6 leading metros for primary sales with showcasing of entire product range for period of 4 months.

The promoter had to visit unique chemist outlets across the locations and detail the entire product portfolio to the shop owner. He also had to explain about the various trade / promotion scheme of the company. The promoter had to take minimum sales order from the chemist outlet and Idonneous also had to ensure delivery of the orders taken. The main focus of this activity was to increase the market share of the company in the chemist RLA.

Increased number of chemist shop owner as customer for the company and approximately 9000 new Chemists were added.